Author: Anshul Bansal
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SEO at Scale: How OLX India Engineered a 160% Surge in Organic Clicks – Part 2
📌 Missed Part 1? Read about our Technical SEO strategies here With the technical foundation in place, we turned our attention to on-page SEO—where content quality, user experience, and ranking signals play a crucial role in driving organic growth. While technical fixes improved crawl efficiency, it’s the content and experience that keep users engaged and…
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SEO at Scale: How OLX India Engineered a 160% Surge in Organic Clicks – Part 1
What if I told you that in just 14 months, we achieved an almost 160% increase in daily clicks, a 50% rise in daily impressions, and significantly improved our search rankings? That’s exactly what we accomplished at OLX India through a well-executed SEO strategy. SEO is not an overnight game—it takes persistence, data-driven optimizations, and…